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How to Measure the Results of Corporate Training

Feedback forms only show whether people liked the course. Here is how to check learning, behaviour and business results in a realistic way.

By Leaders Training CentrePublished 1 min read
Data Literacy for Business Teams course at Leaders Training Centre, Doha

To measure training properly, decide before it starts what should change at work, take a baseline, and check again some weeks later. A feedback form on the last day shows whether people liked the course, not whether it worked.

The four Kirkpatrick levels

  1. Reaction: how participants responded to the training.

  2. Learning: what they gained, checked by a test or practical task.

  3. Behaviour: whether they apply it on the job.

  4. Results: what it did for the business.

You don’t need to measure every course at every level. Save the deepest checks for your most important programs.

A realistic method

  1. Choose one or two measures the training could really affect, such as rework or customer complaints.

  2. Record a baseline before the course.

  3. Brief managers on what to look for, because their support strongly affects whether skills get used.

  4. Check behaviour after some weeks, using observation, manager feedback or a short follow-up.

  5. Compare results, and note what else changed.

A caution on ROI figures

Many things affect business results, including market conditions and new systems. Be open about this. A clear before-and-after picture with sensible context is often more credible than a precise percentage.

What to agree with your provider

  • What will be measured, and by whom.

  • What reports you will receive, such as attendance and assessment results.

  • What support is available after the course.

Getting help

Start with a training needs assessment, so you know what you are measuring. Leaders Training Centre has trained teams from more than 500 organizations, and can build a custom course when an existing one does not fit. Request a corporate proposal.

Sources

  1. Kirkpatrick Partners: The Kirkpatrick Model
  • Corporate training
  • HR
  • Buyer guide
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